By Narayan
Ammachchi, Nearshore Americas
The
primary beneficiaries of this investment were software and IT services
firms, who received $25.2 billion in total.
Much of
the investment came from micro and small businesses, while
medium-sized enterprises accounted for just 4.33%, according to the study,
which was commissioned by ABES but was conducted by IDC.
According
to the report, Brazil accounts for as much as 46% of the Latin
American IT market.
In recent
years, many global technology firms – including German
firm Bosch Service Solutions, the Indian IT outsourcing firms Tech
Mahindra and Wipro, and Spain’s Indra – have expanded operations to Brazil.
As recently
as this week, Unicom Engineering, a provider of application platforms and
lifecycle support services for software technology developers, expanded to
Brazil with the launch of an office in Sao Paulo.
The study
shows that the IT market in Brazil, including hardware, software and services,
has grown by 6.7% compared to 2013. Software makers and IT services firms have
also registered a significant growth during the period.
The
southwest region of the country received the lion’s share of investment, with
60.67%. The south claimed 14.53%, while the mid-west and the northeast regions
seized 10.9% and 10.1% of the investment respectively. The states in the north
of the country received less investment.
At the end
of last year, there were 120 million Internet users in Brazil.
ABES expects the country’s Business Intelligence and Analytics market
to reach $788 million this year.